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WORKSHOP: LEARN TO BUILD A VIDEO SYSTEM THAT SELLS

November 5, 2026 at 11:30 AM–3:00 PM
Fort Lauderdale, FL 33316
Boatyard Restaurant 
1555 SE 17th St, Fort Lauderdale, FL 33316.
Lunch is included. Parking is FREE.



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Join us in an ego- and clique-free environment where emerging marketing minds can finally connect and strategize to unlock their creative potential.


***Lunch is provided. Parking is FREE.***



🎟️ GRAB YOUR TICKET!

WHAT YOU'LL LEARN:

In our upcoming Content Day, we're moving beyond the content calendar to build a video system that gives every asset a purpose and connects what marketing creates to how the business actually sells.

You'll understand:

  • How to Give Every Video a Job
    Understand where different videos belong throughout the buyer journey. From education and trust-building to objections to follow-up, and conversion.
  • Build Systems that Improve Marketing AND Sales
    Create video with the entire revenue process in mind, not just the content calendar.
  • Make One Asset Work Harder
    Learn how longer-form video can become ads, social content, nurture content, sales collateral, website content, and more.
  • Build the Infrastructure Behind the Content
    Explore how video libraries, CRM tools, automation, tagging, distribution, and internal communication help the right content reach the right person.
  • Connect Video to ROI
    Think beyond views and engagement to understand how video supports sales conversations, campaigns, pipeline, and revenue.

🎟️ REQUEST YOUR TICKET HERE

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LEARN FROM PEOPLE BUILDING VIDEO SYSTEMS THAT WORK

Content Day isn't a working session shaped by real experience, real examples, and open conversation.
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Emmanuel Trenche, MBA VP, Strategy & Agency Ops
AndrewHoing
Andrew Hoing Growth Marketing Manager, MarginEdge
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Tiffany Ortiz Events & Content Marketing Director

Step Away
from the Office & Grab Lunch!

We're bringing Content Day to Boatyard in Fort Lauderdale for an afternoon of strategy, conversation, lunch, and connection with South Florida's marketing community.

  • The Venue:  BOATYARD
    1555 SE 17th St
    Fort Lauderdale, FL 33316
  • Thursday, November 5, 2026
    11:30 AM–3:00 PM
  • Lunch is included with your confirmed seat.

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** Watch Our Recent Content Day Feedback *** 

HERE'S WHAT WE'RE GETTING INTO

We have designed this day to respect your time, maximize your networking opportunities, and deliver hyper-practical strategies you can implement the very next day.
11:30 AM - 11:45 AM
Welcome + Connect
Get settled, meet the room, and connect with other South Florida marketers before we dive in.
11:45 AM - 12:30 PM
Why Your Videos Need a System
We'll start with the bigger picture: how to move beyond creating one-off videos and start thinking about where video fits across the buyer journey, marketing, and sales..
12:30 PM - 1:15 PM
Lunch At Boatyard
Good strategy deserves a good lunch! Take a break to refuel, connect with the marketers around you, and enjoy a buffet featuring Pan Roasted Scottish Salmon with confetti pearl couscous, almond chermoula, pomegranate seeds, basil, and mint, or Bistro Strip Steak with roasted garlic mashed potatoes, grilled asparagus, and béarnaise sauce. Pair your entrée with Classic Caesar or Tomato Mozzarella Salad, along with Bimini Bread and honey butter. Finish with a platter of red velvet and chocolate chip cookies, with soda, iced tea, and coffee served throughout.
1:15 PM - 2:00 PM
Inside a Real Video System w/ Andrew Hoing
Andrew Hoing of MarginEdge takes us behind the scenes of a video system in action. Using real examples, we’ll map how video moves across paid media, landing pages, email nurture, sales conversations, and brand building and what it takes to keep those assets working long after production ends. Andrew will share what his team has learned from building and scaling their video library, including how they repurpose content, get the right videos into the hands of sales, and connect individual assets to the larger customer journey.
2:00 PM - 2:45 PM
Build Your Video System
Take what you've learned and apply it to your own business. You'll map where video belongs in your customer journey, identify gaps, and start determining which assets could better support marketing and sales.
2:45 PM - 3:00 PM
Open Discussion + Q&A
Bring your questions, challenges, and ideas into the conversation. This is your opportunity to learn from the people leading the session and the marketers around the table.
3:00 PM
Wrap + What's Next
Leave with a clearer picture of your video system, new ideas to bring back to your team, and connections with other South Florida marketers.

TRUSTED BY LEADING BRANDS

We don’t just deliver beautiful videos; we build strategic video systems that drive measurable growth. Here are some of the industry leaders and fast-growing franchise networks who trust Trifactor to architect their visual content strategy:

🎟️ SAVE YOUR SEAT
Sign up and connect with other marketing peers in the South Florida area. 

Apply to Attend