Featured Topic for Today's Marketer:
In this FREE creative workshop, we put our heads together to discuss where we think video is going and the digital tools available today to measure results. Together, we’ll also build a video strategy that can have a BIGGER impact in your content marketing plan to empower sales.
In marketing, it’s common to incorporate video in campaigns, but when you put video at the center of your sales strategy, your brand can take off. In this creative shop, host of Brand Snack, Emmanuel Trenche, and special guest, Teresa LeClair, Director of Creative Services at Cruise Planners show us two unique ways to insert video into your sales process and customer journey. Cruise Planners is the largest home-based travel franchise and has consistently been named one of South Florida's Best Places to Work and an Entrepreneur Top Franchise for 18 consecutive years in a row.
Takeaways:
Think outside the box and collaborate with other intelligent marketers in the South Florida area.
Learn two unique ways to insert video into your sales process and customer journey. One is through YouTube and the other is through Video Funnels.
First come, first serve. This is a small intimate workshop and seats are limited. Lunch will be provided by The Great Greek.
Event Date :
Thursday, May 30
11:30 A.M. - 1:00 P.M.
Lunch Provided By :
The Great Greek
Agenda :
Mixer: 11:30 A.M. - 12:00 P.M.
Workshop: 12:00 P.M. - 1:00 P.M.
Lunch: 1:00 P.M.
Location :
Trifactor Video Marketing
5211 NW 33rd Ave.
Ft. Lauderdale, FL 3
Is your company video communicating the right message? Video can change that by increasing what we call perceived value. Put your best foot forward by communicating with style.
If you haven’t entered the world of social media yet, you need to make a business account. Like, yesterday. Additionally, if your social account isn’t leveraging video in its posts, then you’re missing a huge opportunity in digital marketing.
The truth is that video outperforms other content across all social platforms. The human brain is just attracted to that kind of dynamic content. So by creating social media clips that are designed to be engaging and optimized for the right channel, your business can become a social media powerhouse.
Social media clips are a powerful way to promote products, develop brand awareness and create a voice online. What’s great as well is that if planned correctly, you can get social media clips from videos that you already have!
Customer experience videos serve as a powerful tool for businesses to connect with their audience on a deeper level by showcasing the essence of their brand and the impact it has on their customers. These videos aim to evoke emotions, convey authenticity, and build trust among viewers.
Through careful conceptualization, Trifactor ensures that every aspect of the video aligns with the brand's personality and resonates with its target audience.
When you hear about video marketing, you may instinctively think about tv commercials. And that’s great. We all love the classics. But thankfully, your video marketing plan can employ both commercials and video advertisements online.
Have you been on YouTube lately? Have you ever noticed that the advertisements you see before whatever Cat Video you're waiting to watch is either very similar or the same as advertisements you see on TV?
That’s because commercials aren’t just limited to traditional broadcast channels anymore. Once we understand your brand’s purpose and needs we can help you identify where your commercials should be placed to get the best ROI.
A "day in the life" video offers a captivating glimpse into the routine and experiences of a successful individual who integrates a particular brand seamlessly into their life. This type of video content serves as a compelling storytelling tool, providing viewers with an immersive insight into how the brand enhances and fits into the daily life of its consumers.
Trifactor specializes in crafting day in the life videos that not only showcase the features and benefits of a brand but also illustrate its real-world application and impact. By featuring a successful individual who embodies the brand's values and ethos, these videos offer an authentic portrayal of how the brand contributes to their lifestyle and achievements.