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Jakob Muller

Jakob is a freelance writer who excels at writing content in the marketing, digital, and social media realms.

Recent Posts

5 min read

Ways to Get to Know your Customer in the Digital Era

By Jakob Muller on 6/12/20 3:30 PM

No successful business owner has ever said “I wish I knew less about my customers”, when customers are the lifeblood of any business. Despite the challenges of this social distancing era, there are a myriad of ways to understand and connect with current and potential clients in ways that can help your business grow.

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4 min read

How TikTok Is Redefining Digital Marketing

By Jakob Muller on 5/29/20 4:30 PM

One of the most popular social media apps on the planet right now is TikTok. If you know anyone under the age of 25, most likely they are glued to their phones throughout the day scrolling through TikTok. Kids all over are making and consuming TikTok videos. What people don’t know is that TikTok is emerging as a useful tool for digital marketing. With TikTok attracting a larger and larger audience, companies and brands can benefit from it in a multitude of ways.

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5 min read

The Power of Video in Your Event Marketing Strategy

By Jakob Muller on 3/18/20 8:00 AM

Event marketing can be one of the best ways to promote your brand or organization. It can provide excellent opportunities to engage your potential customers. 

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