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Emmanuel Trenche

Emmanuel, VP of Strategy & Agency Operations at Trifactor, writes about marketing for growth and innovation, sharing corporate strategy experiences and industry insights.

Recent Posts

3 min read

Trifactor Opens its Doors to Local Marketers with Content Day, Free Monthly Creative Workshop in Fort Lauderdale

By Emmanuel Trenche on 5/14/24 10:49 AM

In between the buzzing cities of Miami and West Palm Beach, Fort Lauderdale emerges as a diverse and creative center in the form of Trifactor, a dynamic video marketing agency already considered a Top Marketing Supplier by Entrepreneur Media. Even though Trifactor is currently known for serving big national brands in franchising, the video production and marketing agency now goes local by inviting marketers in South Florida to participate in Content Day, a free creative workshop designed for busy marketing professionals who value networking and learning from their peers. 

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11 min read

Video Marketing Boosts Credibility & Trust in Sales Process

By Emmanuel Trenche on 2/15/22 5:30 PM

Over the years, we’ve noticed that franchise conventions are a gold mine for knowing what works and what doesn’t in terms of franchise marketing and lead conversion. There’s nothing more gratifying to a marketer (especially us at Trifactor) than stopping a franchisee in their tracks to uncover how their journey to franchising came about. 

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6 min read

Today Trifecta Rebrands to Trifactor

By Emmanuel Trenche on 11/20/20 10:30 AM

This subtle change is a big deal for us, and we’re excited to finally break loose toward a new direction for our agency. This announcement is part of a series of innovations that will follow our last blog post, which stressed the importance of building a more sustainable business post-COVID-19.

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3 min read

Trifecta Shares a New Vision Looking Towards 2021

By Emmanuel Trenche on 11/12/20 10:30 AM

Congrats! You’re reading this because, so far, we’ve survived the COVID-19 era that’s marked our lives forever. We know we’re not the only ones saying this, but 2020 has been a true test of time for business owners. And we’d like to share how we’re thriving as an agency. 

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5 min read

What Does Video Mean for Your Business Post COVID-19?

By Emmanuel Trenche on 4/29/20 4:00 PM

I was the MarComm exec who treated video as an afterthought to an edgy marketing idea. I saw it as a “better way to communicate” when I “absolutely needed it.”

What I didn’t know is that my relationship with video was one-sided. 

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